1
Ranking health supply chain factors based on blockchain technology and the Internet of Things using MADM Methods
Mohammad Hatami & Alireza Sheikh
February 2024
2
Optimizing Marketing Campaign Success through Data-Driven Analysis and Strategic Promotion Attribute Enhancement
Morteza Naderifar & Alireza Sheikh
September 2023
3
How Green Branding Goals affects Technology Selection Strategy: Case Study of Tank Bioleaching technology selection based on MCDM and AHP method
Omid Esmaili Shoja & Alireza Sheikh
September 2023
4
Examining the obstacles of not accepting digitization and smart innovation in the field of real estate consultants based on the point of view managerial
Amir Reza Moradi & Alireza Sheikh
September 2023
5
Examining the Impact of Retargeting on Marketing Performance in the Supply Chain:
A Case Study of Digikala Company
Sajedeh Mashhadi Ali Akbar & Alireza Sheikh
September 2023
6
Leveraging Performance Marketing Strategies for Health Care SMEs: Opportunities and Challenge
Zohreh Dehghan Manshadi & Alireza Sheikh
September 2023
7
A double edge sword of marketing automation: Measuring readiness factors influencing proper marketing automation for SMEs
Alireza Amini Naeini & Alireza Sheikh
August 2023
8
A study on second-hand clothing markets in Iran
Hasti Javid & Alireza Sheikh
July 2023
9
Beyond the Brand: Examining the Psychological Characteristics of Masstige Consumers and Their Perceived Sustainability
Fatemeh Joudaki & Alireza Sheikh
July 2023
10
A cosmetics recommender system based on customers personality trait
Sara Gholami & Alireza Sheikh
July 2023
11
Investigating the Role of Artificial Intelligence in the Customer Journey
Soran Haghnevis & Alireza Sheikh
March 2023
12
Using big-data to measure brand image based on OBIM model : The case of Uber
Mahsa Abouimehrizy & Alireza Sheikh
February 2023
13
Application of the PwC’s digital transformation framework in the secondary education system in the form of a mobile application for academic counselling of high school students
Ariyan Nazemi & Alireza Sheikh
January 2023
14
Providing a framework for customer churn management and prediction: a case study in the charity sector
Samin Refan & Alireza Sheikh
October 2022
15
Dynamic Pricing for Intercity Bus Services by Intelligent System
Somaye Kashaninia & Alireza Sheikh
October 2022
16
Preventing customer churn based on user personality modeling
Ghazaleh Motamedi Veshare & Alireza Sheikh
October 2022
17
Risk management for projects based on blockchain technology in initial coin offering (ICO) in Iran
Mohammadali Malekpoor & Alireza Sheikh
July 2022
18
designing an intelligent data mining model to calculate customer lifetime value
Reza Nayebmorad & Alireza Sheikh
March 2022
19
Brand relationship quality
Malihe Bolhasani & Alireza Sheikh
March 2022
20
investigation of Neuromarketing Methods in the pharmaceutical Industry)
Hedieh Alsadat Moosavian & Alireza Sheikh
September 2021
21
The influence of brand equity on doctors prescribing behavior
A case study of dentists in Shiraz
Niusha Asemani & Alireza Sheikh
September 2021
22
Agent-Based Modeling Of Decoy Effect Versus Word Of Mouth Marketing
Amirali Sarafrazian & Alireza Sheikh
May 2021
23
Investigation of destination brand image gap: Using text-mining in social media comment
Amin Zamani & Alireza Sheikh
February 2021
24
developing a model for studying the effect of emotional advertisements on iranian women’s consumption
Mohammad Kasra Modarres Gorji & Alireza Sheikh
January 2021
25
The Impact of Income decile on Consumer Behavior in Determining the Share of Customer from Green Market - Case study: Residents of Tehran city
Mahdi Mirzaei & Alireza Sheikh
October 2020
26
Identifying and evaluating the factors affecting the failure of IT-based startups in Iran
Nima Rezaei & Alireza Sheikh
September 2020
27
Platform Business Service Innovation by Brand Extension:
Impact on Customer Loyalty and Satisfaction
Raana Bagheri & Alireza Sheikh
September 2020
28
Data-driven study of customer relationship management in e-commerce
Hossein Ahmadi Dastjerdi & Alireza Sheikh
September 2020
29
Studying the effects of Tehran Hypermarket’s attributes on their customer’s satisfaction, with emphasis on the role of gender: A survey report
Erfan Mehdizadehhanjani & Alireza Sheikh
September 2020
30
What drives an audience in generation z to continue following a social media blogger and how
can they influence purchace intention?
Bita Mehri & Alireza Sheikh
September 2020
31
investigating the impact of social network advertising on customer behavior: an investigation in the banking sector
Pooya Moslehi & Alireza Sheikh
September 2020
32
Marketing framework for residential construction
Seyed Sina Razavi Taheri & Alireza Sheikh
September 2020
33
Developing a Marketing Strategy for Irans Farabours Intellectual Property Market
Hamed Pousaneh & Alireza Sheikh
March 2020
34
Effects of social popularity and time scarcity on online consumer
behavior
Seyed Shahireddin Ghoreishi & Alireza Sheikh
March 2020
35
impact of sales system automation and forces on improving sales performance of organization
Ali Sorouri & Alireza Sheikh
March 2020
36
Investigating the effects of recession on companies marketing strategy
Ehsan Sabzizadeh & Alireza Sheikh
March 2020
37
Marketing Management
Pedram Noorian Talooki & Alireza Sheikh
September 2019
38
EnterPreneurial Marketing: Iranian B2B Settings
Amin Ashrafi Belgabad & Alireza Sheikh
July 2019
39
Category management and consumer behavior in retalin
Faeze Mardani & Alireza Sheikh
February 2019
40
E-commerce Promotion Policies for smalland medium-sized enterprises
Mahdi Abdollahi & Alireza Sheikh
September 2018
41
Marketind in health tourism
Mahsa Soltaninejad & Alireza Sheikh
September 2018
42
Entrepreneurship: Emotional responses to business failure
Mohammadreza Khodatars & Alireza Sheikh
February 2018
43
MBA and SME Entrepreneurship: a Gap Analysis
Mehrdad Yasrebi & Alireza Sheikh
August 2017
44
B2B Customer Experience Management: A Critical Scrutiny in the Iranian Settings
Hamid Sadr Hashemi & Alireza Sheikh
August 2017
45
A Critical Reading of Luxury Branding: an Investigation in the Iranian Settings
Babak Boghrati & Alireza Sheikh
August 2017
46
Branding through Social Media: Current Critical Success Factors
Jafar Hojat & Alireza Sheikh
August 2017
47
External Branding for Project-Oriented Products
Amir Doustmohammadi & Alireza Sheikh
June 2016
48
Evaluation of Contractor Selection Methods for the Iranian Project-oriented Organizations
Rosa Jafari & Alireza Sheikh
October 2015
49
Impacts of Leadership Styles on Project Conflict Management
Ali Khalaj & Alireza Sheikh
October 2015
50
An Investigation in the Iranian Brand Personality Elements: Success and Sustainability Factors
Arash Ayel & Alireza Sheikh
August 2015